LG, the global manufacturer of electronic products and home appliances, has converted a 70-meter long push barge into a large, floating advertisement for the launch of their new eco-friendly refrigerator. The football field sized vessel/refrigerator sailed up the Seine from Le Havre to Paris between June 22 and June 25.
The new refrigerator uses LG’s “Linear Compressor” technology requiring 20 percent less energy than conventional refrigerators. While I have no idea exaclty what the new model is that LG is promoting with this unique marketing gimmick, here is a link to the LG’s refrigerator page just for their efforts and creativity. LINK
Join the gCaptain Club for curated content, insider opinions, and vibrant community discussions.
Join the 109,905 members that receive our newsletter.
Have a news tip? Let us know.
By Matthew Hill Nov 15, 2024 (Bloomberg) –The tuna fishing fleet at the center of a $2 billion corruption scandal, which scuttled Mozambique’s economy and triggered court cases across three continents,...
by John Konrad (gCaptain) Joseph Malinowski, nicknamed “Lieutenant Dan” went viral after defying both a massive hurricane and authorities’ pleas to evacuate, choosing to stay aboard his tiny 22-foot sailboat...
by Daryl Sparkes (University of Southern Queensland) When it was released 25 years ago, James Cameron’s Titanic was enormous. It made stars of its two leads, Leonardo DiCaprio and Kate...
Access exclusive insights, engage in vibrant discussions, and gain perspectives from our CEO.
Sign Up
Maritime and offshore news trusted by our 109,905 members delivered daily straight to your inbox.
Essential news coupled with the finest maritime content sourced from across the globe.
Sign Up
Join The Club
